While the term ‘Social Media’ may have been a trendy buzzword over the past 12-24 months, it does play a role in one’s job search. Many employers use sites like LinkedIn, Facebook, and Twitter to better source, screen, and research applicants.
Most job hunters have heard some of the stories of people losing jobs and offers being lost due to content that applicants posted online, or content that others had posted about the applicant. The initial reaction is to avoid these sites altogether, but that runs its own set of considerable risks. An applicant who does not have an online presence will be viewed as being “out of step” with current trends or as having a limited network of resources/contacts. So what is one to do?
Check out the results of the Vault’s survey of job hunters and hiring managers concerning the use of Social Media in the job search. In a nutshell, one should protect personal information and build a robust professional presence online. Build a network on LinkedIn, contribute to industry discussion threads, become active in your professional association – these will all contribute to a positive online presence.
To see the results of the Vault survey, please visit: